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MODEL PORTFOLIO THE GIST
NEWS AND FEATURES
Global Philippines Fine Living
INSIGHTS
INVESTMENT STRATEGY
Economy Stocks Bonds Currencies
THE BASICS
Investment Tips Explainers Retirement
WEBINARS
2024 Mid-Year Economi Briefing, economic growth in the Philippines
2024 Mid-Year Economic Briefing: Navigating the Easing Cycle
June 21, 2024
Investing with Love
Investing with Love: A Mother’s Guide to Putting Money to Work
May 15, 2024
retirement-ss-3
Investor Series: An Introduction to Estate Planning
September 1, 2023
View All Webinars
DOWNLOADS
Checkout counters at the supermarket
Economic Updates
February Economic Update: Cut to the chase 
March 10, 2026 DOWNLOAD
gas-station-banner
Economic Updates
Inflation Update: Nowhere but up 
March 5, 2026 DOWNLOAD
A container ship in a port
Economic Updates
Philippines Trade Update: Imports weaken on tepid demand
February 27, 2026 DOWNLOAD
View all Reports
Bonds Market Movements Top Picks Issuer List
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  • American Honda Finance
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American Honda Finance

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Fundamental View

AS OF 11 Mar 2026
  • Honda reiterated FY26 profit guidance reflecting 300 bp YoY profit margin compression to below 3%, falling below downgrade triggers set by S&P and Fitch, both of which have negative outlooks. The weak profit outlook prompted management to initiate a fundamental review of its loss-making Automobile business, expected to complete in FY27. Management tapped CFO Eiji Fujimura as CEO of American Honda Motor to improve profitability. Honda notes currently trade flat to the IG Corporate index, which we view as rich given negative outlooks by two rating agencies. We reiterate our Underperform recommendation.

Business Description

AS OF 11 Mar 2026
  • Honda Motor Co., Ltd. engages in the manufacture and sale of automobiles, motorcycles, and power products. It operates through the following segments: Automobile, Motorcycle, Financial Services, and Power Product and Other Businesses. The Automobile segment manufactures and sells automobiles and related accessories. The Motorcycle segment handles all-terrain vehicles, motorcycle business, and related parts. The Financial Services segment provides financial and insurance services.
  • American Honda Finance Corporation (AHFC) is a wholly-owned subsidiary of American Honda Motor Co., Inc. (AHM or the Parent). Honda Canada Finance Inc. (HCFI) is a majority-owned subsidiary of AHFC. Non-controlling interest in HCFI is held by Honda Canada Inc. (HCI), an affiliate of AHFC. AHM is a wholly-owned subsidiary and HCI is an indirect wholly-owned subsidiary of Honda Motor Co., Ltd. (HMC). Honda Motor Co. (HMC) maintains Keep Well (support) agreements with its North American finance subsidiaries, AHFC and HCFI. Under the Keep Well agreements, HMC agrees to (1) maintain at least 80% ownership in AHFC and HCFI, (2) ensure AHFC and HCFI maintain a positive net worth, and (3) ensure both AHFC and HCFI have sufficient liquidity to meet their debt payment obligations.

Risk & Catalysts

AS OF 11 Mar 2026
  • Management affirmed FY26 wholesale unit guidance for all segments. The Automobile guidance, previously reduced by 8%, reflects a 10% YoY decline driven by a 5% North America decrease (semiconductor supply shortage) and 22% Asia decline (Chinese OEM competition).

  • American Honda management announced a target of 4% US automotive retail sales growth in calendar year 2026 to 1.5 mn units, supported by recently redesigned models and lower-than-average inventory entering the year.

  • Management reiterated its FY26 consolidated operating profit forecast of ¥550 bn with an operating margin of 2.6%, down 300 bp YoY. Full-year tariff impacts are expected at ¥310 bn (~US$2.0 bn), down from the original ¥450 bn estimate.

Key Metric

AS OF 11 Mar 2026
$ mn FY22 FY23 FY24 FY25 F3Q26
Total Company Earning Assets 71,105 65,363 74,626 83,112 86,672
Cash and Investments 2,607 1,544 1,670 4,052 2,808
Excess Liquidity 9,607 8,544 8,670 11,052 9,808
Unsecured Debt 38,026 33,410 41,566 48,363 51,380
Secured Debt 8,888 6,927 9,351 12,384 14,433
Total Debt 46,914 40,337 50,917 60,747 65,813
Allowance % Retail Rece. 0.58% 0.71% 0.80% 0.80% 0.91%
Allowance / Net Charge-offs 3.75x 2.41x 1.72x 1.48x 1.36x
Net Charge-offs % Avg. Receivable 0.15% 0.29% 0.52% 0.57% 0.67%
30+ Day Delinquency Rate 1.1% 1.2% 1.2% 1.4% 1.8%
Scroll to view columns right arrow

CreditSight View Comment

AS OF 13 Mar 2026

We reiterate our Underperform recommendation on Honda Motor Co. and American Honda Finance Corporation notes based on relative value, its weak consolidated operating profit outlook, and concerns about restoring its automobile business to profitability over the intermediate term.

Recommendation Reviewed: March 13, 2026

Recommendation Changed: May 15, 2025

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