Equities3 min read

Ask Your Advisor: Why is South Korea on investors’ radar?

From K-pop to AI, eyes are turning to South Korea. Is its equity market’s innovation-led growth story worth a look? Learn more
March 3, 2026 by Mariel Lopez
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South Korea is gaining global investor attention. The reasons go far beyond cultural influence.

Stocks of its major companies offer strong shareholder returns and reasonable pricing. There is also a broad-based undervaluation.

All these points to an equities market that has room to appreciate without relying on stretched expectations.

Strength and discipline

The East Asian nation’s benchmark Korean Composite Stock Price Index, or KOSPI, entered 2026 with strong momentum that feels steady and purposeful.

Last year, KOSPI-listed companies’ cash dividends increased by roughly 15% or about KRW 48 trillion. What makes this stand out is that dividend payouts rose sharply without inflating valuations.

The broader KOSPI rally was driven by market momentum and policy tailwinds—not dividend hikes. Thus, investors receive higher cash distributions without a dividend‑driven price surge.

In February, the KOSPI broke a record and hit the 6,000 level. As of March 3, KOSPI slipped by 7.24%. In any case, its underlying fundamentals support a broader story. Short-term drops grab headlines, but long-term trends keep the market interesting and worth watching.

Performance level

Source: Bloomberg

This appeals to value‑minded and income‑driven investors: steady cash flow, restrained valuations, and room for re‑rating if sentiment improves.

To date, most large Korean companies’ stock prices are cheaper than the net value of assets they own. This is a rare setup in today’s global markets, and one that continues to support Korea’s equity performance.

AI play

As of February 2026, the top 10 companies that comprise the KOSPI are from Electronic Technology, Consumer Durables, Producer Manufacturing, Health Technology, and Finance sectors.

Together, they form an ecosystem that supports artificial intelligence (AI) from various angles. They provide core hardware, intelligent applications, industrial backbone, and financial support that allow AI systems to grow, scale, and reach everyday users.

Just as the world’s attention follows K-pop and K-drams, investors are taking notice of the disciplined, innovation-led growth of Korean companies. The KOSPI’s sector leaders continue to deliver globally competitive performance.

Powering KOSPI’s growth

Source: TradingView
Powering KOSPI’s growth
Category
Doosan Enerbility Co. Ltd.
Sector
Industrials
Highlights
Expanded aggressively into large-scale gas turbines, hydrogen ready systems, and modular reactors, nearly doubling revenue to KRW 17.06 trillion in 2025
Category
HD Hyundai Heavy Industries Co. Ltd.
Sector
Industrials
Highlights
Leveraging AI, robotics, and digital solutions to boost productivity and resilience across its shipbuilding and marine engineering businesses. Generated KRW 17.58 trillion in revenue in 2025
Category
Hanwha Aerospace Co. Ltd.
Sector
Electronic Technology
Highlights
Korea's leading defense manufacturer with a growing global influence. Generated KRW 26.61 trillion in revenue in 2025, with its defense unit remaining as the biggest contributor
Category
Hyundai Motor Company
Sector
Consumer Durables
Highlights
Sold over 1 million electrified vehicle units in 2025, generating KRW 186.3 trillion in revenue
Category
Kia Corporation
Sector
Consumer Durables
Highlights
Sold more than 3.1 million electrified units in 2025, generating KRW 114.1 trillion in revenue
Category
LG Energy Solution Ltd.
Sector
Industrials
Highlights
Aligned production with demand and policy incentives in North America, closing 2025 with KRW 23.7 trillion in revenue and KRW 1.3 trillion in operating profit
Category
Samsung Biologics Co. Ltd.
Sector
Health Technology
Highlights
Among the world’s top Contract Development and Manufacturing Organization partner, providing end-to-end biologics development and manufacturing services. Generated KRW 4.56 trillion in revenue in 2025
Category
SK Hynix Inc.
Sector
Electronic Technology
Highlights
Recorded profit of KRW 97.15 trillion, driven by strong demand for high performance memory chips
Category
SK Square Co. Ltd.
Sector
Finance
Highlights
Technology-focused and specializes in information and communication technology semiconductors, and blockchain. Major assets include SK Hynix Inc. and SK Telecom Co. Ltd., bridging financial capital with Korea’s expanding technology ecosystem

Final thoughts

As 2026 unfolds, Korea sits at the intersection of value and innovation.

The balance between disciplined valuations and innovation-led growth makes Korea a market worth watching. In a landscape increasingly shaped by fundamentals, the nation’s stock market is a compelling story to follow.

If you are interested in exploring opportunities in the Korean equities market, you may reach out to a Metrobank Trust Account Manager for more details.

(Disclaimer: This is general investment information only and does not constitute an offer or guarantee, with all investment decisions made at your own risk. The bank takes no responsibility for any potential losses.)

Mariel Lopez is an Investment Counselor at Metrobank under the Financial Markets Sector, drawing on her experience in Trust Banking. She holds a Bachelor of Arts degree in Political Economy, a Master’s Degree in Business Administration, and has recently completed the Registered Financial Planner course. Outside of finance, Mariel is an avid reader and a certified barre instructor who also pursues intense workouts and is training for her first international hybrid race.